How to seize the opportunity and compete with an incumbent, with Linear COO Cristina Cordova at TechCrunch Sessions: AI

Summary

A familiar problem is facing new entrants in the AI industry: how do you break through when the incumbents are so entrenched? That’s just one of the questions we’re tackling at TechCrunch Sessions: AI, happening June 5 at UC Berkeley’s Zellerbach Hall. We’re not just offering answers — we’re bringing insights from top experts like Linear COO Cristina Cordova. Your curiosity will be piqued by our extensive speaker lineup, your network will expand through curated connections, and you’ll walk away plugged into the pulse of what’s next in AI. For a limited time, register with a $300 discount — plus, get 50% off an additional ticket for a cofounder, colleague, or friend. Ready to join us? Head here to register before the discount disappears when the event doors open! The secrets to unseating incumbents, revealed If you want to learn more about our programming, let’s dive in. Cordova will join the main stage alongside AI heavyweights Oliver Cameron, CEO of Odyssey, and Ann Bordetsky, Partner at NEA, for a session focused on a key challenge in this growing industry: the competitive landscape is shaped not only by startups but also by powerful incumbents. That’s the reality — and that’s why we’re also bringing perspectives from members of OpenAI, Anthropic, and Google to TC Sessions: AI. For anyone looking to compete with industry giants, this session is a must-attend. Cordova brings extensive experience as a builder, and at Linear, she’s using that expertise to advance their mission of delivering a more powerful, effective platform for project and software development. Though she’s currently COO at Linear, Cordova wears many hats. She’s an active angel investor and advisor to early-stage startups. As Stripe’s 28th employee, she spent seven years helping the company scale rapidly — even building the Partnerships team from the ground up. If you’ve noticed Notion’s rapid rise, that’s partly thanks to Cordova, who led their Platform & Partnerships team and drove growth, especi...