Lovable’s CEO isn’t too worried about the vibe-coding competition

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Summary

Every seat in Copenhagen’s Bella Center was full as Anton Osika, the co-founder of the vibe coding app Lovable, took the stage at this year’s TechBBQ conference. Lovable specializes in helping people build apps and websites, especially people with no coding experience. It’s one of the standouts in the popular AI category known as vibe-coding, which lets users guide AI models as they produce code, websites, or whole applications. It’s been an attractive proposition for users: In just eight months, the Swedish company said it surpassed $100 million in ARR and raised a $200 million Series A at a $1.8 billion valuation – making it Europe’s fastest-growing unicorn. The Financial Times reported that investors are already hoping to launch a Series B, offering deals that would value the company at $4 billion. So far, there’s no indication that Lovable is interested. Speaking to TechCrunch, Osika laid out a vision for Lovable as the best place to build software products: a platform that can take users, founders, specifically, through all the stages of product development. so they can build AI-native companies more easily. “If you’re running a business, there are a lot of things you want to set up, like payments, understanding your users, and in the future, maybe even like ‘I need to incorporate my company,’” he said. “I want Lovable to help with all these things.” In late June, Lovable released an agent to help users read files, debug errors, search the web, generate images, and locate files – a first step in making good on that vision. Lovable now has more than 2.3 million active users, 180,000 of which are paying subscribers. Osika said the company chose its pricing simply by deciding what would help the company cover its own costs. His favorite Lovable use cases include a marketer building a sales training platform and an engineer running multiple small businesses on the platform. Techcrunch event San Francisco | October 27-29, 2025 “In the past, you could create a really...

First seen: 2025-09-01 09:47

Last seen: 2025-09-02 15:51