Apple Debuts iPhone 17

Summary

September 9, 2025 PRESS RELEASE Apple debuts iPhone 17 iPhone 17 features the innovative Center Stage front camera, a bigger and brighter new display with ProMotion, and the A19 chip for improved performance CUPERTINO, CALIFORNIA Apple today announced iPhone 17, featuring the new Center Stage front camera that takes selfies to the next level; a powerful 48MP Fusion Main camera with an optical-quality 2x Telephoto; and a new 48MP Fusion Ultra Wide camera that captures expansive scenes and macro photography in more detail. The 6.3-inch Super Retina XDR display with ProMotion is bigger and brighter, enabling supersmooth scrolling, immersive gaming, and improved efficiency.1 And with the new Ceramic Shield 2, the front cover is tougher than any smartphone glass or glass-ceramic, with 3x better scratch resistance than the previous generation and reduced glare. It is all powered by the latest-generation A19 chip for higher performance and longevity. iPhone 17 will now be available starting with 256GB of storage — double the entry storage from the previous generation — and a 512GB option, in five beautiful colors: black, lavender, mist blue, sage, and white. Pre-orders begin Friday, September 12, with availability beginning Friday, September 19. “iPhone 17 is a big upgrade with powerful features that make iPhone even more useful in your day-to-day life, from the bigger and brighter ProMotion display with 3x better scratch resistance, to all-day battery life with faster charging, the A19 chip for powerful performance, a fantastic 48MP Dual Fusion camera system, and the innovative Center Stage front camera — our best front camera yet,” said Kaiann Drance, Apple’s vice president of Worldwide iPhone Product Marketing. “iPhone 17 is a fantastic choice for customers looking for the latest features and the confidence in knowing their iPhone is built to last.” A Powerful Camera System for Next-Level Selfies and High-Resolution Captures iPhone 17 introduces an all-new Center Stage ...