"Good engineering management" is a fad

Summary

As I get older, I increasingly think about whether I’m spending my time the right way to advance my career and my life. This is also a question that your company asks about you every performance cycle: is this engineering manager spending their time effectively to advance the company or their organization?Confusingly, in my experience, answering these nominally similar questions has surprisingly little in common. This piece spends some time exploring both questions in the particularly odd moment we live in today, where managers are being told they’ve spent the last decade doing the wrong things, and need to engage with a new model of engineering management in order to be valued by the latest iteration of the industry.If you’d be more interested in a video version of this, here is the recording of a practice run I gave for a talk centered on these same ideas (slides from talk).VIDEOGood leadership is a fadWhen I started my software career at Yahoo in the late 2000s, I had two 1:1s with my manager over the course of two years. The first one came a few months after I started, and he mostly asked me about a colleague’s work quality. The second came when I gave notice that I was leaving to join Digg. A modern evaluation of this manager would be scathing, but his management style closely resembled that of the team leader in The Soul of A New Machine: identifying an important opportunity for the team, and navigating the broader organization that might impede progress towards that goal. He was, in the context we were working in, an effective manager.Compare that leadership style to the expectations of the 2010s, where attracting, retaining, and motivating engineers was emphasized as the most important leadership criteria in many organizations. This made sense in the era of hypergrowth, where budgets were uncapped and many companies viewed hiring strong engineers as their constraint on growth. This was an era where managers were explicitly told to stop writing software as th...